The partnership with Pixelo has already generated excitement among Italian players, particularly with the launch of magical-themed title Ali Baba, Plinko games, and, most notably, TaDa’s unique Fishing-Shooting games, which have quickly captured player interest.
TaDa Gaming has made its debut in the Italian iGaming market through a strategic partnership with renowned platform provider Pixelo, marking a significant step in its European expansion strategy.
Known for its diverse portfolio of games—including slots, table games, crash games, bingo, and Plinko—as well as innovative gamification tools such as GiftCode and WIN CARD, TaDa Gaming has experienced strong success in regulated markets throughout 2024.
The partnership with Pixelo has already generated excitement among Italian players, particularly with the launch of magical-themed title Ali Baba, Plinko games, and, most notably, TaDa’s unique Fishing-Shooting games, which have quickly captured player interest. Among these, Ocean King Jackpot has been a standout performer, generating significant traction and reshaping expectations in the Italian iGaming space.
Renowned in Asia as the leading provider of Fishing-Shooting games, TaDa Gaming has observed increased player engagement and deposits with titles such as Fortune King Jackpot, Mega Fishing, and Jackpot Fishing. The immediate success of these releases in Italy, achieved within a short collaboration timeframe, has been particularly gratifying for both companies.
Pixelo, a well-established iGaming platform and leader in the Italian market, is known for its flexible, scalable, and secure infrastructure, offering seamless integration and multi-device support. With expertise across casino, sportsbook, bingo, and lottery verticals, Pixelo has built a reputation for integrity, innovation, and delivering high-quality gaming experiences.
Andy Huang, CEO of TaDa Gaming, expressed his excitement about the partnership:
“Partnering with Pixelo is doubly exciting for TaDa Gaming: we are entering a new market with a leading operator who shares our commitment to quality gaming, and who is enabling us to realise the enormous potential of our Fishing-Shooting releases in a new market.
“We are delighted that not only TaDa’s unique Fishing-Shooting games have resonated with players in Italy but our diverse portfolio of slots, crash and Plinko is also a success in such a short time. Thanks to Pixelo’s seamless integration process and professionalism, our collaboration to date has been both smooth and highly effective. We are looking forward to delivering exciting play in iGaming together.”
Lucio Pellecchia, CEO of Pixelo SRL, added:
“With TaDa Gaming as our strategic partner, aligning with our ongoing pursuit of innovation and excellence, we will further expand our already extensive offering, reach new market segments, and solidify our position in the industry.
“We are excited about this collaboration and are confident that our customers will appreciate this new value proposition. The exclusivity of this partnership represents a unique opportunity for both brands to grow and strengthen their presence in the Italian market. Thanks to our integration hub, we will be able to offer all interested gaming operators all of TaDa Gaming’s games, and especially the extraordinary Fishing-Shooting games, an absolute novelty in our market.”
This partnership not only marks TaDa Gaming’s entry into Italy but also introduces a new and exciting style of gameplay to the market, showcasing the potential of Fishing-Shooting games and reinforcing Pixelo’s position as a premier provider in the Italian iGaming industry.