London, 7th January 2025 – London-based video virtuals and instant win games specialist Highlight Games Limited today announces that its exclusive SOCCERBET product featuring archive LALIGA footage is now live with customers in Africa via a dedicated satellite channel.
As of this month, operators including BetStar, ZukaBet, MasterBet and Sky Games will offer customers SOCCERBET featuring LALIGA archive in retail venues. This product works as a complement to existing dedicated SOCCERBET channels of the same frequency, specifically SOCCERBET featuring English Football, which has been the number 1 football game in African retail venues for the last 5 years.
Steven Holmes, CEO, Highlight Games said: “I’m delighted to announce that SOCCERBET LALIGA is now live with several of our valued customers in Africa. This is a key market for Highlight Games and it’s exciting to be expanding our portfolio of available content with our growing customer base. Football is the biggest game in the world, and SOCCERBET really is a product in a league of its own.
“Highlight’s football games feature more teams, more real archive footage and more action than any other competitor products on the market. I’m confident that SOCCERBET LALIGA will prove to be very popular with players, as other iterations of our flagship SOCCERBET game are already.”
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Highlight Games is now supplying its video virtual sports directly to African customers via its own platform. For further information contact Highlight’s Director of Partnerships, Africa, Ambani Netshishivhe: [email protected]
About Highlight Games Limited
Highlight Games is an award-winning London-based video virtuals and Instant Win games supplier which specialises in the creation of innovative, sports-focused betting experiences. Using a unique patent-protected live video game format, Highlight’s products feature top teams and players from the world’s favourite sports.
The company’s flagship SOCCERBET game is the #1 selling product in Europe’s largest virtual sports market and its branded portfolio of products, which includes ATP Tennis and MotoGP, is available in gaming and lottery markets around theworld.
Featuring highly optimized game design based on decades of archived live action sports footage, Highlight’s products can be tailored to suit the sportsbook or virtual sports offering of operators across retail, online and mobile. Highlight’s exclusive products are now live in territories including Italy, UK, Greece, Turkey, Colombia, and the Philippines.
For further information please contact: Elinor Fewster – Highlight Games [email protected]