For players, this initiative brings dignity to the game. It means that hard-fought wins come with something more than bragging rights. It gives them a little more financial breathing room, to pay for transport, help family, buy gear, or just feel like professionals.
For women’s football in Kenya, it adds structure and real incentives to a sport often fueled by passion alone.
And for betPawa, it’s another step in a growing movement. Since 2022, Locker Room Bonus has rolled out across Ghana, Uganda, Rwanda, Tanzania, Malawi, and now Kenya, proving that investment in African sport doesn’t have to wait years to make an impact.