Betika announced the inauguration of its eSports tournament, providing local gamers the chance to compete at multiple levels for lucrative cash prizes totaling KSh 1,500,000.
The tournament, referred to as the Betika eSports Showdown, will showcase competitive gameplay across popular titles like EA Sports FC24, Mortal Kombat, Call of Duty Mobile, and Tekken 8, which has gained increasing popularity in Kenya since its late January release. For the first time, the most skilled gamers and top-tier teams from across the nation will come together to participate in a groundbreaking two-day event, which aims to establish new benchmarks in the esports sector.
The eSports Showdown tournament invites participants of all skill levels, aiming to create an inclusive yet competitive platform for gamers. Both attendees and online viewers can expect high-quality production, featuring high-definition live streams, real-time analytics, and interactive viewing experiences. Fans will be treated to exclusive content, virtual meet-and-greets, behind-the-scenes footage, and interactive fan zones, making it an event that should not be overlooked.
The tournament will also feature LAN parties, with cash prizes of Sh25,000 for the winner, alongside Sh15,000 and Sh10,000 for the runner-up and second runner-up respectively. The national finals will offer a top prize of Sh500,000, with the second-place winner receiving KESh350,000 and Sh200,000 for third place. Furthermore, cash prizes totaling KES 250,000 will be shared among finishers from fourth to tenth place.
“We are beyond excited to launch the very first Betika Esports Showdown. Our goal is to create an unforgettable experience for both players and fans, showcasing the very best in competitive gaming and esports entertainment. Through Betika Na Community, we have noticed that Kenya is an incubator for talented spirited gamers poised to influence the global eSports landscape significantly. Betika is dedicated to advancing the esports industry by organizing top tier competitive events and providing exceptional entertainment for gaming enthusiasts countrywide. We are at the forefront of the esports revolution, esports can become a very lucrative career,” stated Mutua Mutava, the Betika Kenya Group CEO and Managing Director.
The eSports sector in Kenya is seeing rapid expansion, with local gamers making significant strides in international contests. In 2023, Kenya experienced remarkable growth in eSports, largely due to its youthful population, which has helped solidify its status as the tech capital of Africa.
Recent data indicates that the global eSports industry has surpassed a valuation of $1 billion, attracting considerable viewership worldwide. Kenya is set to become a vital player in this swiftly growing sector, owing to its tech-savvy youth and advanced infrastructure.
Several notable figures in the professional gaming realm are expected to take part in the Betika eSports Showdown tournament. Among them is Brian Otieno Diang’a, known as Thee Beast, who has been engaged in professional gaming since 2015, participating in various local and international competitions.
“I look forward to showcasing my skills at the tournament and competing with amateur gamers too. Their raw talent and determination can catch you by surprise, making for some truly exhilarating competition. I can’t wait to see what these underdogs bring to the table, and I am ready to give it my all on every level,” remarked Thee Beast.
Throughout the tournament, Betika will not only offer generous cash incentives but will also enhance the experience with exclusive mentorship opportunities from experienced local and international eSports professionals. Participants can expect a well-organized tournament that adheres to international standards, ensuring a fair and competitive environment for both pro and amateur gamers.