SBC is giving UFC’s newest bantamweight champion, Merab Dvalishvili, the spotlight as the official brand ambassador for Aviator at next week’s SBC Summit in Lisbon.
UFC Champion Merab Dvalishvili to Headline SBC Summit in Lisbon as Aviator Brand Ambassador
SBC is giving UFC’s newest bantamweight champion, Merab Dvalishvili, the spotlight as the official brand ambassador for Aviator at next week’s SBC Summit in Lisbon. Fresh off his unanimous-decision victory at UFC Noche in Las Vegas against Sean O’Malley, Dvalishvili will speak on the event’s Super Stage—the biggest ever seen in the igaming world—about his journey to becoming one of the top fighters in the world and his role as Aviator’s ambassador.
The Super Stage, constructed at the MEO Arena, is part of the SBC Summit taking over the entire Feira Internacional de Lisboa complex from September 24-26. Dvalishvili will share his insights in an exclusive interview with award-winning sports broadcaster Laura Woods, marking his first in-depth discussion since claiming the UFC bantamweight title. This interview promises attendees a unique look into the Georgian fighter’s success in MMA and his new ambassadorial role.
Rasmus Sojmark, Founder & CEO of SBC, expressed his excitement:
“It was brilliant to see Merab fulfilling his destiny and taking the title in Las Vegas this weekend. And his timing to do that just before he appears at our SBC Summit next week is impeccable from my perspective! It’s not often you get to hear from someone in person so soon after reaching the top of their profession. His insight is going to be unmissable. SPRIBE has chosen a fantastic ambassador in Merab, and we are pleased they have made it possible for him to join us all in Lisbon.”
Dvalishvili is one of several high-profile speakers set to take the stage, joining a star-studded lineup that includes Tim Berners-Lee, the inventor of the World Wide Web, legendary skateboarder Tony Hawk, Portuguese football icon Luis Figo, and Danish football legend Peter Schmeichel.
Giorgi Tsutskiridze, CCO at SPRIBE, added:
“We are incredibly proud to have Merab Dvalishvili, the newest UFC Bantamweight Champion, as our Aviator brand ambassador. His journey in the world of MMA reflects the same values we stand for—courage, innovation, and the drive to win. We’re excited to have Merab at the SPRIBE stand during SBC Lisbon, where, now as a champion, he will represent Aviator and provide an exclusive interview on the Super Stage. This is a unique opportunity to hear from a true champion.”
The SBC Summit promises to be an unmissable event for delegates, offering a rare opportunity to hear directly from top figures in both the sports and igaming industries.